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The goal of The Financially Fit Business Podcast is to give CPA’s,
bookkeepers, CFO’s, business owners, and other financial professionals the
ideas, tactics, news, and information that matters to the financial health of a
business.
The episodes are audio only – listen in the car, on an airplane, while working
out, in the office or at home.
The episodes are short – no more than 20 minutes each – discover one thing
that you can implement immediately in your business or your clients’
businesses.
Episodes
4 days ago
4 days ago
The sixth step to a financially fit business: Budgeting. I explain why looking
at budgeting from the bottom up is a better way to budget.
Ruth King
Monday Dec 15, 2025
Monday Dec 15, 2025
How much should I offer a potential new employee? Or, what do you say
when an existing employee asks for a raise? How do you know it is a
reasonable request based on the ranges of pay for that position? Or, a client
comes to you asking for help valuing his business. Where do you go for
what others have paid for similar businesses?
My guest today, Heather Sperduto, Vice President, Sales Operations
Accountant Channel introduces you to Accountant Connect…where you can
find these answers and more.
Ruth King
Monday Dec 08, 2025
Monday Dec 08, 2025
The fifth of seven steps to a financially fit business is metrics. Discover my
top metrics to watch to ensure a business is trending in a health direction.
Ruth King
Monday Dec 01, 2025
Monday Dec 01, 2025
What if you could uncover the personal and professional strengths and areas
for growth of your existing team members and prospective team members?
You can. My guest today, Mark Ferris, CEO of Panalitix, will tell you how this
assessment can help you.
Ruth King
Monday Nov 24, 2025
Monday Nov 24, 2025
The third and fourth of seven steps to a financially fit business: pricing and
recurring revenue. I cover each in this episode.
Ruth King
Monday Nov 17, 2025
Monday Nov 17, 2025
The second of seven steps to a financially fit business: Overhead per unit of
revenue and net profit per unit of revenue. I cover each in this episode.
Ruth King
Monday Nov 10, 2025
Monday Nov 10, 2025
The first of seven steps to a financially fit business: tracking.
Businesses, from an overall perspective need to track revenue per unit,
cash, and financial statements. I cover each in this episode.
Ruth King
Monday Nov 03, 2025
Monday Nov 03, 2025
“You spoiled me. I don’t want to look at numbers anymore. I want to look
at graphs.”
This is the comment my guest, Brian Ahearn made to me when we were
reviewing his financial statements. I asked Brian to explain why graphs
were much more meaningful for his business.
Ruth King